You'll Sell More Products if Your Visitors Know They're for Sale
People need to know that an item is for sale before they can decide to buy it. Here are a few suggestions to help you highlight the fact that you're selling combinated luggage padlocks, solid brass padlocks, gun locks, combinated cabinet locks, and more:
- Call the area in which your items are for sale a store and let people know they can buy the items you list. (Use the words "buy," "for sale," or "buy it")
- Show visitors on your home page (or other key areas on your site) that you have a store. As a rule, the further away from your home page that you mention your store, the less likely your visitors are going to see it. Making it easy for your visitors to find us you will reward you in sales.
- We recommend that you include information about your Padlocks4less affiliation in your newsletters, press releases and on your home page.
- Use the Padlocks4less banners to help you sell more. We've put some graphics and banners online to help you promote sales on your site.
- A picture is worth a thousand words ?. You can greatly enhance the chance of making a sale by including pictures of our products with links to their respective pages (as an affiliate, your are allowed to copy the pictures from our site and use them). Make the pictures clickable and link to that product page. Include descriptions next to the pictures of the items you wish to sale.
- You can increase sales by increasing your traffic. Submit your site (every month or so) to as many search engines and directories as possible and make sure your metatags are in place. There are many free services such as Submit.com that help you with this. It may take a little time but it is worth it.
Promote Your Affiliation with Padlocks4less
Your customers will be more likely to buy from Padlock store if they know that they'll be buying from an established, trustworthy store. Incorporating Padlocks4less logo into your store will help people know they're buying padlock products from an established online retailer. We've put our logos and artwork online for you to use on www.padlocks4less.com.
Describe the store as an association between your site and Padlocks4less. For example:
- ABC Company - in Association with Padlocks4less.com
- ABC Company - Padlocks4less
- ABC Company - an Associate of Padlocks4less.com
Customize Your Links
For example, if your website is related to travel or sports where people would utilize locker and luggage locks, you would link to our Prestolock Luggage products page. If you have a site that is related to the security industry you may want to link to our solid brass padlocks or our industrial combinated Sesamee Padlocks. Should your site be related to the Firearms or Law Enforcement Industry you would want to have a link to our Gun Lock products.
Choose Linking Methods That Make the Most Sense for Your Web Site
Provide Recommendations and Testimonials
We have descriptions for all of the products we offer, but you may add to these. Your visitors value your expertise and judgment. They'll be more likely to purchase if you provide recommendations or comments about the luggage and travel products you're selling.
People always want to know what you or an expert thinks about a product. A great way to increase your click-through rate and sales is to use personal testimonials praising the products you or your customers recommend. You should find that such reviews increase sales dramatically.
Speed Is Everything
Customers don't like to wait and cite speedy performance as the most important determinant of their satisfaction with a Web site. We recommend that you visit your own Web site using a 14.4 or 28.8 modem and evaluate your site's performance. Graphics enhance the look of your pages but detract from their speed. Use them sparingly and try to reduce them to 5-bit colors if possible to cut their loading time.
We recommend the following to enhance your site
- http://websitegarage.com to get a free overall tune-up on your web page.
- http://www.gifworks.com - optimize your gif images free for faster download
Feature Customer Service and Security
Padlocks4less delivers excellent customer service and secure ordering. Highlighting these features of your store is a great way to reassure your customers that your site is a full-service store.
Padlocks4less offers customers a safe option for Internet purchases. The Padlocks4less Security Pledge protects you while you shop at Padlocks4less so that you never have to worry about credit card safety. We guarantee that every transaction you make at Padlocks4less will be 100% safe. This means you pay nothing if unauthorized charges are made to your card as a result of shopping at Padlocks4less.
Credit Card Security and Privacy Are Important to Your Visitors
Padlocks4less offers customers a safe option for Internet purchases. If customers prefer not to submit their payment on the Internet, they can phone or fax their credit card number to us, or pay by check.
Privacy is very important to your visitors, and Padlocks4less protects personal information as a matter of policy. If you want to assure your visitors that they can expect a secure purchase and that their personal information is safe, link to the following pages on our site explaining our security measures.